Envie Lingerie | Swimwear | Maternity

EnVie recommends wearing a maternity bra because:

• it expands with the breasts without cutting into the skin.
• it has an integrated support system for the expanding breast.
• it minimises and even helps to prevent stretch marks and deformation of the breast.
• it is made from materials specially selected for comfort, preventing irritation of sensitive breasts.
• its wide, softly padded straps ease strain on the shoulders and neck area.

Please see our maternity bra section here

When should you start wearing a maternity bra? – When your existing bras no longer fit, or from the 4th month onwards.

At month 4, the bra should be fitted so that it is comfortable and does not dig in even on the tightest setting. The breast should be fully enclosed by the cup on both sides and at the decollete. The underbust band can be widened twice during the course of pregnancy. The cup expands with the breast. If the bra is correctly adjusted, it can normally be worn right through to the end of pregnancy.

Now comes the inevitable question UNDERWIRED or NON? I hear that it is bad for you to wear underwires when you are pregnant or breastfeeding. Have a look at the letter to Dr. Miriam Stoppard and let her educate you about this myth.

THE TUMMY and STRAIN RELIEF during PREGNANCY – the tummy expands during the months of pregnancy. A weight gain of 10-14 kilos is usual, but some women may put on up to 30 kilos!

The weight of the tummy shifts the body’s centre of gravity forwards and downwards. It presses against the abdonimal wall, pelvis and spine. To counteract this, the woman will lean back, forming a hollow in her back. This posture puts excessive strain on the back muscles and often leads to backache.

Many mothers-to-be find an Anita support aid helpful. Wearing a support belt during pregnancy greatly reduced the pains, pressure and tension experienced in the back, tummy and pevic area, as well as helping to retore the tummy’s firmness after the birth. The effectiveness of a support aid has been tested and confirmed by the University Hospsital of Frankfurt/Main.

After clinical testing women wearing an Anita support aid had an amazing reduction in backache of 82% and 93% reduction in pressure and tension in the abdominal and pelvic regions along with pelvic twinges.